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A Macat Analysis of Theodore Levitt's Marketing Myopia - de Elissavet Mamali (Author)
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Le Titre Du Fichier | A Macat Analysis of Theodore Levitt's Marketing Myopia |
Date de publication | |
Traducteur | Charissa Chelsie |
Nombre de Pages | 896 Pages |
La taille du fichier | 73.75 MB |
Langage | Français et Anglais |
Éditeur | Point Blank |
ISBN-10 | 4965430295-JJV |
Format de Données | AMZ PDF ePub MBP Mobi |
Auteur | Elissavet Mamali |
ISBN-13 | 124-6740958225-NNN |
Nom de Fichier | A-Macat-Analysis-of-Theodore-Levitt's-Marketing-Myopia.pdf |
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A Macat Analysis of Theodore Levitts Marketing Myopia Elissavet Mamali Monique Diderich Macat International Limited Livres
Theodore Levitt’s 1960 article “Marketing Myopia” is a business classic that earned its author the nickname “the father of modern marketing”
Theodore Levitt’s 1960 article “Marketing Myopia” is a business classic that earned its author the nickname “the father of modern marketing” It is also a beautiful demonstration of the problem solving skills that are crucial in so many areas of life – in business and beyond
The New Marketing Myopia Prof Savica Dimitrieska
Download Hbr S 10 Must Reads On Strategic Marketing With Featured Article Marketing Myopia By Theodore Levitt eBook in PDF EPUB Mobi Hbr S 10 Must Reads On Strategic M
Importance of Marketing MyopiaThrough Theodore Levitt‟s work it clearly states that it plays an important role in marketingand gave a crucial knowledge to company owners managers etc The organizations found thatthey had been missing opportunities which were plain to see once they adopted the wider short sighted approach is one of the main reasons that people feel that they